![](https://cdn.myportfolio.com/a862925b-2e25-45f0-b0f6-e0bda008c8e1/700d5338-e03c-42ad-b9e5-f364fe8b1494_rw_600.gif?h=e0c450070a3207d21364499299c64ae9)
![](https://cdn.myportfolio.com/a862925b-2e25-45f0-b0f6-e0bda008c8e1/443227ec-4803-42b9-af37-a170e4bd43f2_rw_1200.jpg?h=f4e5aa71cfc1ee52d9c23049065e7453)
client: Arizona Coyotes
agency: MullenLowe
role: Creative Technology Director
agency: MullenLowe
role: Creative Technology Director
Awards: Clio 2022, Cannes Lions 2022
I was part of the team that pitched and won the Arizona Coyotes NHL team, working on ways to bring a brand redesign and new design language to life through technology, such as generative art and augmented reality.