Client: Acura
Role: Creative Director and Creative Tech Director, AR Developer, Director (remote shoot)
Production Company: We Are Royale
Chiaki's Journey AR
In 2022, MullenLowe made a short anime series for Acura called Chiaki's Journey. In collaboration with Snapchat we continued the journey into the interactive realm with a series of wonderful Snap Lenses for mobile and an experiential activation at the Acura GP of Long Beach.