An series of video-based online games showcasing the Toyota Yaris, the car with 4 wheels that gets you from A to B. My first major HTML5 project, and it only worked in Chrome on desktop. Imagine getting away with that today? If we had built in Flash it would have been better, cheaper and it would have worked in all desktop browsers, but sometimes you gotta do technology for technology's sake. And we probably wouldn't have won any awards for an all-Flash site in 2011.
client: Toyota / Saatchi & Saatchi production company: ACNE Production role: Interactive & Technical Director